Men

Matte styling for men — modern instead of stiff.

By Andreas Nieling·4 tips

Modern matte styling should look natural. It's about short hold, textured grip and a controlled finish — without the hard, glossy gel-look of years past.

01

MATT Spray for grip and structure

Two to four sprays into towel-dried hair provide enough grip to shape the hair. The spray dries down matte and leaves no shiny film.

02

Shape with your fingers

Instead of a comb or brush, use your fingers to give the hair structure and direction. The result feels effortless and natural — like a good haircut that falls into place on its own.

03

Great for short hair and natural texture

MATT Spray works especially well on short to medium styles and on hair that needs natural texture. It works on both damp and dry hair.

04

Apply sparingly for a groomed finish

The goal is controlled, not overstyled. Less product means more polish — a principle that applies to every good style.

Product recommendation

MATT Spray

Natural sea water spray for textured grip and a modern matte finish — also available in the Limited Black Edition.

Matte styling today is more subtle and more versatile than it used to be. The right spray and your fingers as a tool are enough for a look that holds — without shouting.

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